With the UK luxury goods market currently valued at around £5.8bn, and an estimated 76% of consumers making an impulse purchase based on how the product is displayed, wrapped and packaged, it is easy to see why luxury packaging is an expanding market, and what...
We all know that luxurious, carefully designed packaging is a powerful tool to use when promoting our products and services, but a recent study by consumer group Which? proves just how important it really is. Which? asked two groups to taste and score premium,...
It may have been invented in the 1850s, but Plastic only really became part of our everyday life around a hundred years ago when Cellophane and Bakelite developed into commercially successful materials, and yet, if you spare a moment to look around you today, you will...
Summer may have only just arrived in certain parts of the UK, but with autumn just around the corner, many of the world’s larger retailers are already preparing for the huge amount of trade-shows, conventions and exhibitions that are set to take place during the...
Plastic carrier bags are a practical, useful, and a cost-effective way of transporting our weekly shop from the store to our door, but one only has to Google the words ‘plastic bags’ to find a whole barrage of stories against the humble carrier bag. Why...
If you are a proponent of quality over quantity, you will appreciate that professional packaging can raise your company’s profile, and make a huge difference to your customers shopping experience. Choosing the right packaging for your particular business is a...